WHAT IS BOTULINUM TOXIN?

Botulinum toxin is the only approved treatment to temporarily improve the appearance of both moderate to severe frown lines between the brows and crow’s feet lines in adults.

HOW DOES BOTULINUM TOXIN WORK?

Botulinum toxin targets one of the underlying causes of frown lines and crow’s feet—the repeated muscle contractions from frowning and squinting over the years. Your provider will inject these muscles to temporarily reduce muscle activity. You will begin to notice a visible smoothing of your crow’s feet lines and frown lines between your brows.

Botox

Wrinkles result from a combination of many factors. It’s not just about cellular changes that can occur over time, reduction of collagen, or damage caused by free radicals in the sun and the environment. When you frown or concentrate, the muscles between your brows contract, causing your skin to furrow and fold. And when you squint, the muscles around your eyes contract and cause crow’s feet.

Botulinum toxin works beneath the skin’s surface and targets the underlying muscle activity that causes frown lines and crow’s feet.

For the crow’s feet area, your provider will inject 3 areas of the orbicularis oculi, the muscle that frames the side of the eye. This will be repeated on the orbicularis oculi muscle on the other eye.

Injecting botulinum toxin into the muscles that cause crow’s feet lines temporarily reduces the activity of those muscles. The result is a reduction in the appearance of those lines.

For the frown lines area, your provider will administer 5 injections into muscles in your forehead—1 in the procerus muscle and 4 in the corrugator muscles.

Injecting botulinum toxin into the muscles that cause frown lines temporarily reduces the activity of those muscles. The result is a reduction in the appearance of those lines.

WHAT SHOULD I EXPECT WITH TREATMENT?

Real, noticeable results. You may begin to notice results within 24 to 48 hours for moderate to severe frown lines, with results lasting up to 4 months.

Some patients report that being injected with botulinum toxin feels like a pinch.

Your provider may use ice to numb the treatment area. If you are concerned about discomfort, your provider may apply a topical numbing cream before administering your treatment.

The actual injection process takes about 10 minutes.

Your provider will discuss your treatment goals and perform a facial analysis to determine the appropriate treatment areas for you.

You’ll look like yourself—only with less noticeable frown lines and crow’s feet

Botulinum toxin is a technique-sensitive treatment. You should not lose the ability to show expression when you are treated by someone who is licensed, trained, and a medical expert in facial anatomy.

Return to your daily routine

Treatment requires minimal downtime or recovery; it’s often called a lunchtime procedure. You’ll be able to go about your normal routine immediately after you leave your provider’s office.

Cost considerations

Your cost not only includes the price of the product, but more importantly, the skill and expertise of the doctor or healthcare professional who is administering your treatment. BOTOX® Cosmetic is a technique-sensitive treatment—look for someone who is licensed and trained and has experience treating patients with BOTOX® Cosmetic.

Be wary of discount products or “cheap” botulinum toxin—if it sounds too good to be true, it probably is. It is more important to find an experienced provider who will take the time to understand your treatment goals and develop a treatment plan that is right for you.